Accenture (Ex Camelot)

Camelot, a respected leader in supply chain management (SCM) solutions with an impressive 25 years of global experience, approached us for support in making a bold entrance into the Polish market. Their ambition was to establish an entirely new branch and gain access to the rich pool of Polish IT talent.

Challenges: entering a new market and building an IT team from scratch

The project came with several challenges related to recruiting IT talent for a foreign company:

• lack of knowledge about the local IT job market — Camelot was starting operations in Poland from scratch, without prior experience with the specifics of Polish employment or candidate expectations.
• no defined EVP (Employee Value Proposition) — without a strong and clearly communicated EVP, it is harder to attract high-quality candidates, especially in a competitive market.
• the need to build an entire IT team from the ground up, ensuring alignment with local culture while maintaining the company’s global standards.

Our solution: a comprehensive strategy for entering the Polish IT job market

As Camelot’s exclusive recruitment partner in Poland, we planned and executed the entire process – from market analysis to final hires.

Market analysis and recruitment strategy

We conducted an in-depth analysis of the Polish IT job market:

• assessed regional competition,
• mapped candidate preferences,
• identified the key strengths of Camelot’s offer that would appeal to Polish talent.

Based on this, we developed a recruitment market entry strategy tailored precisely to the client’s needs and the local landscape.

Employer Branding and EVP in IT recruitment

Knowing how important an informed employer choice is in Poland, we focused on creating a clear Employee Value Proposition (EVP). In our recruitment communication, we highlighted:

• Camelot’s values and work culture,
• development opportunities within the newly opened branch,
• the real impact candidates could have on the organization’s growth.

This allowed us to build strong employer branding and increase the attractiveness of the offer in a highly competitive market.

Building the IT team from the ground up

Using our proven team-sourcing approach, we reached specialists both in Poland and those with Polish roots living abroad. We focused on candidates who not only met the technical requirements but also aligned with Camelot’s culture and the expectations tied to developing a new branch.

Results: successful IT recruitment in Poland for a global player

Our joint efforts delivered tangible results:

• We built Camelot’s first IT team in Poland – skilled, engaged, and ready to operate.
• We defined the EVP – together with the client, we created messaging that resonated with the right candidates and increased outreach effectiveness.
• We strengthened the company’s employer branding in Poland, resulting in higher-quality applications and growing interest in Camelot as an employer.

Planning to enter the Polish IT market and build a team from scratch?

Get in touch with us – we’ll help you develop an effective recruitment strategy, stand out as an employer, and attract top tech talent in Poland.